Our research-led consultancy focused on understanding and unlocking the impact of entertainment

Working across screen-based TV and film, video games and audio, we translate research and evidence into actionable insights, frameworks, toolkits and strategies.

We support funders, civic society organisations and academics to understand and work effectively with the entertainment sector, while helping entertainment companies and creators measure, articulate and strengthen the social, cultural and wider impact of their work.

This is really positive and has a lot of potential, not just in directing research, but as a way of tracking the work that the government and industry are collaborating on…
…it shows promise for a more sustainable framework moving forward, something that adapts to the time rather than being stuck in the past

Andrew Reid

Lecturer in Game Production, Abertay University